1. Use facts.
From the United Nations Intergovernmental Panel on Climate Change to credible NGOs like the Pembina Institute, there are no shortage of facts to back up the argument that we need action now.
Think about writing down some key statistics, or even creating a short resource you can refer to and share with neighbours and colleagues. Hard facts tell the story better than slogans every time.
2. Celebrate. Talking about the environment doesn’t have to be depressing. Suggest organising a potluck with an emphasis on local, organic food. Conversation will naturally revolve around what’s on the table. And whatever you have to say, it almost always sounds better over a good meal.
You can also participate with your family and friends in a community garden, organize a communal meal at your workplace or visit a farm together to learn more about community gardening. However you approach the conversation, try and have a sense of occasion. And be creative! “Eco-themed” movie nights are a good example of having fun and having the conversation at the same time. Or how about organising games for children and using humour to get the message across.
When speaking on big issues such as climate change, try not to get bogged down in the negatives. Talk about how even though the problem is global and will take effort to solve, there are millions of passionate people around the planet doing great things to help the environment!
A great quote from Yvo de Boer (UNFCCC Executive Secretary): “Climate change is a terrible threat, but beating climate change is a historic opportunity to turn humanity onto a path of sustainable growth for everyone. The solutions to climate change will vitalize economies, stabilise environments, and build secure, fairer, more innovative societies. Not only must we act, it makes no sense not to act.”
3. Listen.
Try finding out exactly what the person is concerned about. Let them tell you what’s on their mind, and make sure they feel respected and heard. Once you have an idea of what’s stopping them from supporting environmental action, you’ll be in a better position to provide them with appropriate facts, arguments and background material. Remember: it’s not a lecture, it’s a conversation. Learning is a dynamic, two-way street and sometimes the best way to communicate ideas is to listen carefully to what the other person has to say.